Bringing you ideas and solutions

Bright ideas in 1-minute is a digital platform to keep you abreast on the latest consumer-driven trends and insights with a focus on Southeast Asia and the India region.


View Bright Ideas in 1-Minute episodes in Vimeo »

With consumers’ preference always changing, we are keen to share our passion for innovation and explore with you in leveraging the best ingredients choice for your next products.

Watch Bright Ideas series below

Episode 1 - Engage consumers' senses with texture play

ASEAN - What are the top texture claims in different food applications and how can you differentiate your products with texture play?

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Episode 1 - Engage consumers' senses with texture play

India - What are the top texture claims in different food applications and how can you differentiate your products with texture play?

Watch the video

Episode 2 -
Confessions of a millenial

How do we cater to the millennials and which areas can we innovate in?

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Episode 3 - Changing
eating habits post-pandemic

How will consumers’ eating habits change post-pandemic?

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